Site Migrations And Why SEO Should Be At The Forefront.
In the ever-evolving landscape of the digital world, businesses frequently face the need to migrate or redesign their websites. Whether it’s to stay ahead of technological advancements, rebrand, improve user experience, or simply to keep pace with growing content needs, these changes are crucial. However, as vital as these steps are for the forward movement of a business, they come with their own set of challenges and pitfalls, especially in maintaining or improving a site’s visibility and search engine rankings. This is where Search Engine Optimization (SEO) comes into play.